From MCommerce Daily- Starbucks is worldwide leader in mobile payment...
Starbucks’ mobile payment app is helping drive more frequent purchases and contributing to the company’s revenue growth, a company executive revealed during its first-quarter earnings call. A Starbucks...
View ArticleFrom BI- The Rise Of Social Commerce [DECK]
(Two interesting points here: Note how little time is spent on Twitter. And note the sudden explosion of Pinterest). Read more:...
View ArticleFrom mCommerce Daily- 80% of mobile bankers will pay bills via their devices...
Number of transactional mobile banking users expected to grow significantly More advanced mobile banking functionalities such as bill payment are driving momentum in the adoption of transactional...
View ArticleFrom MCommerceDaily- PayPal courts merchants, mobile users with new payments...
The new PayPal Here reader PayPal introduced new services for both consumers and merchants this week as it continues to focus on building a digital payments business with mobile as a key component. As...
View ArticleFrom Nielsen- A Store in Your Pocket: Retailer Mobile Websites Beat Apps...
Smartphone owners are increasingly using their devices for shopping, from researching products and reviews, to comparing prices, finding retail locations, and redeeming coupons. And retailers are...
View ArticleMediapost- AdSpace Launches Clip’d For Mobile Coupons
The convergence of digital out-of-home video and mobile marketing is increasing the ability of both channels to reach consumers at the point of sales, as well as allowing marketers to measure the...
View ArticleThe Verge- The mobile payments mess: no one’s winning, but we’re all losing
It’s past time to just come out and say this: the mobile payment ecosystem is a confusing mess. There are a half-dozen legitimate and competing solutions for payment, just as many for digital wallet...
View ArticleMatt Harris- The Square Puck and the Future of Mobile Payments
Replica of first hockey puck ever used (it actually was square-ish) Square Puck: sounds dangerous, right? I think it is. There’s a famous/trite expression, commonly cited in the venture business,...
View ArticleMP-Tablets Rank Highest In Customer Experience For Searching
Consumers prefer tablets for searching and browsing, but not buying. Frustration in the user interface accounts for closed browsers and unfinished conversions, according to a study that OpinionLab,...
View ArticleMP- Mobility: Marketers Must Adapt To Ecommerce, MCommerce Shifts
Laurie Sullivan Smartphones and tablets now drive one out of every three minutes spent with digital media. As digital consumers become more reliant on mobile devices, the advertising and marketing...
View ArticleNew survey says big ticket items being bought via mobile, smaller buys on the...
Mediapost has also dug into the recent 15miles/Neustar Localeze Sixth Annual Local Search Study and surfaced some interesting mobile stats. Specifically the difference in average spend between...
View ArticleShane’s Soapbox- What’s the most popular colour & why over 50 million...
Let it be said this blog does not shy away from tackling the most important issues of the day. KISSmetrics, who produce great infographics in their free time combining multiple data sources, have just...
View ArticleNielsen survey says mobile not a ‘last mile’ stop on road to purchase- drives...
Another cracking write up by Marketing Land, this time rolling up a handful of new mobile shopping studies from the likes of Nielsen, Pew & Google. Mobile is where social...The post Nielsen survey...
View ArticleStudy: 77% Of Smartphone-Driven Retail Purchases Happen In Stores
As part of its “Mobile Path to Purchase” research, Nielsen, xAd and Telmetrics have released some additional findings about the use of The post Study: 77% Of Smartphone-Driven Retail Purchases Happen...
View ArticleMobile/Location-Based Marketing Predictions For 2014 From 10 Experts
Yes its that time of year again, the prognosticators/futurists/the boss asked me to come up with some things that sound visionary are out The post Mobile/Location-Based Marketing Predictions For 2014...
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